Garmin CIRQA trademark trail expands to the UK
Garmin CIRQA has now appeared in the UK trademark database, adding another region to the trail we reported earlier this week. The latest filing uses the same broad wearable sensor wording and directly claims priority from Garmin’s original US application.
The UK filing adds another piece
We covered Garmin CIRQA earlier this week after spotting new trademark filings in Canada and Europe. At the time, that already made the name more interesting because it showed Garmin protecting CIRQA beyond the original US filing from February.
Now there is another entry to add to the list. Credit goes to one of our readers, who spotted the UK filing and pointed us in its direction.
The UK Intellectual Property Office shows CIRQA under trade mark number UK00004405896, with the application received on June 23, 2026. The same date is also shown for examination, while the status history moved to pre-publication on July 2.
That does not mean that the trademark has completed the whole registration process. But it does show Garmin is continuing to secure the CIRQA name across major markets. The timing also lines up with the EUIPO and CIPO filings we reported previously.
The UK filing lists a priority date of February 25, 2026, with the United States of America as the priority country. It also references US trademark number 99670310, which ties this new UK entry back to the original USPTO filing.
The device wording stays the same
The UK listing keeps the same Class 9 language seen in the earlier filings. It describes CIRQA as wearable devices and instruments placed on the human body, including electronic sensors and monitors for measuring and analysing physical parameters, physiological data, bio-signals and bodily behaviour.
The filing also mentions recovery from physical and emotional stress, human alertness level, performance, training, storing and transmitting data, and receiving instructions related to those functions. It again frames the device for non-medical and non-therapeutic purposes.
There is still room for interpretation here. Trademark descriptions tend to cast a wide net, and Garmin will not reveal the actual product through legal wording alone. But the language remains specific enough to hint at a Whoop-like device, or at least something designed to sit outside the usual Garmin watch format.
The CIRQA trail now covers the US, Canada, Europe and the UK. That does not confirm a launch is imminent, but it does suggest Garmin is doing more than parking a name in one market.
Our guess is that CIRQA could make its debut around late August. Garmin often has new hardware to show around IFA in Berlin, and a body-worn recovery or performance sensor would give it a different kind of wearable story from another sports watch.
This article originally appeared on Gadgets & Wearables, the first media outlet to report the story.
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