BeeLine, an intuitive, GPS navigation device for cyclists launches today. The London based team raised over £150,000 on Kickstarter last year, and has now started shipping its first units to backers and taking regular orders online.
Cycling has always been a great way to get around the city, but it comes with challenges. Especially in big cities. Getting lost could make you frustrated, late and even unsafe.
Beeline, seen at CES show in Las Vegas, is not your run-of-the-mill navigation device. Its purpose is not to direct you, but to provide you with enough information to guide you towards your destination. It essentially tells you where to go, but not how to get there.
“After months of refining the device to ensure it is both flawlessly engineered and beautifully designed, we are immensely proud to launch BeeLine”, said Tom Putnam, co-founder of BeeLine.
“We know our passionate backers are eager to start using their BeeLines, and we hope their availability encourages more people to embrace exploration”.
Its a simple concept. To set BeeLine up, simply snap the device onto the handlebars of your bike and select a destination. Its flexible silicone strap allows the unit to attach quickly and easily to the handlebars or stem of any bike. Beeline uses a built-in gyroscope and accelerometer to point you in the general direction of your destination and the distance to go. As there are no instructions, you can never take a wrong turn and riding becomes completely stress free.
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It’s also much safer because you are free to take turns that feel safe. Checking how you’re doing just takes a quick glance leaving you free to focus on the road and your environment.
BeeLine has an e-paper screen gives crisp information in all light conditions, and there’s a backlight for night riding. The USB rechargeable unit gives you 30 hours of riding and up to a month of standby time. The device is also both water and shock resistant.
When not in use, the design allows for it to be thrown in your pocket or bag without worrying about damaging the screen. There is also a aluminum buckle you can use to attach it to your keys when not in use.
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