Image source: Google

Fitbit opens US-only preview for its AI-powered health coach

A bit of news about Fitbit. No, we are not getting a new device. It still looks like this will be the first year in recent memory that we have not seen a new Fitbit smartwatch or fitness band. But the AI personal health coach is entering public preview. You can access it if you are a Premium user and live in the US.

According to Google’s blog post, the feature is built with Gemini large language model and aims to provide interactive coaching across fitness, sleep and overall wellness. This is not just about tracking stats anymore. Fitbit is now trying to help users actually interpret their data in a more conversational way, by layering AI over its existing health and activity platform.


What the AI coach actually does

Once enabled, the experience starts with a short 5–10 minute chat. You can type or speak, and the system asks you about your fitness goals, motivations and habits. That initial conversation shapes your recommendations. The more you share, the more tailored the coaching becomes. But you can also skip ahead and get back to it later.

The current preview includes separate sections for Fitness, Sleep and Health. The Fitness tab gives you progress updates and a weekly plan that adapts over time. The Sleep section offers detailed analysis, consistency tracking and deeper insights into how you’re recovering. The Health view brings together key metrics like resting heart rate, HRV and weight.

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There’s also a ‘Today’ view which shows quick updates when you wake up, after workouts or before bed. And you can hit the ‘Ask Coach’ button at any time to start a conversation.


Example prompts and how it responds

Google says the coach can generate personalised training plans, make real-time workout suggestions and even adjust your routines if you report an injury or time constraint. You can say things like, “Create a 30-minute hotel room workout using dumbbells” or “Adjust my running plan because my knee is sore” and get a response based on your fitness level, recovery and available equipment.

For sleep, it can look at your recent history and offer ideas to improve quality or understand trends. It might suggest wind-down routines, highlight how travel has affected your sleep or show how your fitness load might be impacting your recovery.

On the health side, it becomes more of an education tool. You can ask about supplements, dietary choices, health conditions or even how to prepare for your next doctor’s visit. It can also pull together a summary of your health history using the data it already tracks.


Some caveats for now

This is a public preview, not a full release. It’s only available to Android Fitbit Premium users in the US at the moment. iOS support is coming “soon” but there’s no firm timeline. There will be some limitations at the start. Google says features will be added and refined over time and they are asking for feedback via the community forum.

The bigger question is what this means for Fitbit’s overall strategy. With no new hardware so far in 2025, the shift toward AI-based services could be part of a broader pivot. Google seems more focused on its Pixel Watch line and software innovation, rather than pushing out new Fitbits.

It’s too early to say how useful the AI coach will be day-to-day, or how it compares with existing solutions like Whoop’s Coach or what Oura is building. Fitbit’s solution actually looks pretty comprehensive. If you’re already in the company’s ecosystem, it’s worth exploring. You do need to be a Premium subscriber and based in the US to give it a go.

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Ivan Jovin

Ivan has been a tech journalist for over 12 years now, covering all kinds of technology issues. Based in the US - he is the guy who gets to dive deep into the latest wearable tech news.

Ivan Jovin has 1908 posts and counting. See all posts by Ivan Jovin

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