Image source: Reebok

Reebok is prepping new smartwatches called Stride and Rush

Reebok has two new smartwatches in the pipeline, the Stride and the Rush. Both devices have surfaced in regulatory filings, confirming Bluetooth connectivity and hinting at an impending release.


Reebok is slowly building up its wearable lineup

Reebok isn’t exactly a major player in the smartwatch space, but it is a recognizable name nevertheless. Its current smartwatch range includes the Reebok Pulse and Reebok Icon, both focused on health and fitness tracking at entry-level prices. More recently, the company moved into the smart ring market with the launch of the Reebok Smart Ring, which offers health metrics like sleep, heart rate, skin temperature and a daily “One Score” summary.

Now, two more devices appear to be on the way. Both are listed under the CE Brands International umbrella and were registered over the past month with the FCC. That typically indicates that release is imminent, at least in North America.


Reebok Stride is internally known as the RK90

The Reebok Stride is officially referred to as RK90 in the filing. It’s described as a smartwatch that supports Bluetooth Low Energy and classic Bluetooth (BDR/EDR), with transmission across the standard 2.4 GHz band. It uses an FPC antenna and modulation methods including GFSK, π/4-DQPSK, and 8DPSK. All of this points to typical wireless capabilities for syncing and control, including potential audio transmission.

There’s no onboard support for complex software, and the device’s internal architecture is limited in terms of memory and storage. That means you shouldn’t expect third-party app support. The FCC label is presented digitally, accessed via Settings > About > Label.


Reebok Rush is manufactured by Kangshuo

The second device, the Reebok Rush, follows a similar structure. It’s also Bluetooth-enabled, covering both standard and BLE protocols. It features an internal, non-removable FPC antenna and runs on a 3.8V rechargeable lithium-ion battery. The device shares the same wireless modulation schemes as the Stride.

Interestingly, the manufacturer listed is Beijing Kangshuo Information Technology Co., Ltd – a common OEM partner for wearables, including budget-focused fitness trackers. The inclusion of an electronic FCC label, accessible via the Settings menu, mirrors the Stride’s setup. As with that model, the internal architecture doesn’t support advanced software features or complex app environments.


What’s next?

At this stage, both the Stride and Rush appear to be low-cost smartwatches likely aimed at the same entry-level market as the Pulse and Icon. These devices seem to prioritize core tracking and Bluetooth connectivity without branching into full-fledged smartwatch platforms.

We’ll have to wait for images, technical diagrams, or leaks to get a better sense of what these watches will offer visually and in terms of sensors. But the FCC approval means retail launch is likely not far off.

Source: FCC via FCCID Lookup Database


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Marko Maslakovic

Marko founded Gadgets & Wearables in 2014, having worked for more than 15 years in the City of London’s financial district. Since then, he has led the company’s charge to become a leading information source on health and fitness gadgets and wearables. He is responsible for most of the reviews on this website.

Marko Maslakovic has 2985 posts and counting. See all posts by Marko Maslakovic

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