Add some style to the fitness tracker on your wrist. Fitbit has opened today pre-orders for the Luxe gorjana designer collection. The announcement has been timed to coincide with Mother’s Day in the US which falls on May 9th.
The San Francisco-based wearables manufacturer is adding some shine to its fitness tracker range. Luxe was announced a couple of weeks ago. Even without the fancy gorjana designer styling, this is by far the best looking tracker from Fitbit. The specs are not too shabby, either.
Luxe comes full to the brim with fitness tracking and health functionality. This includes typical steps/distance/sleep, support for 20 sports modes, along with oxygen saturation monitoring, stress management tools and more.
The novelty is that all of this is packed into a slim and attractive design. You are able to follow your progress and read smartphone notifications on a beautiful AMOLED touchscreen display. The swim-proof fitness device is good for about 5 days on a single charge which is pretty decent for something this size with a quality screen.
Luxe is a unisex device but the new gorjana collection is designed purely for women. It dresses up your tracker so that it looks like a dazzling jewelry piece. A gift for Mother’s Day perhaps, or your significant other.
There is a Parker Links Bracelet collection which comes in a soft gold stainless steel and platinum stainless steel option. The line is available for pre-order from today on Fitbit’s website for $99. The orders should ship in mid-June.
Mind you, this is the price for the bracelet. You’ll still need to fork out the $150 needed to purchase the actual Luxe tracker which houses the smarts.
Having said this, there are cheaper designer options. This includes the Luxe Stainless Steel Mesh ($79.95), Luxe Woven bands ($34.95), Luxe Premium Horween Leather Double Wrap ($49.95) and Luxe Classic Band ($29.95). Plenty of choice to make Fitbit Luxe fit your particular style.
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